• Increase the business in E-Commerce
• Manage all online activity in relation to traffic acquisition, sales, conversion and reporting
• Develop and implement ecommerce strategy in order to improve website performance
• Work with developers to improve website speed.
• Work with the multimedia team or manage digital marketers in order to improve quality and traffic acquisition.
• Research market in order to discover new trends and technologies in order to improve website performance.
• Oversee and directly manage digital marketing channels across PPC, S, display, affiliates and email marketing and social media
• Develop content calendar and oversee website uploads and landing pages development.
• Manage the overall critical path to get product information and photography on to the site on time and ensure all involved teams within the business are aware of deadlines.
• Online Product Management – Ensure that products are merchandised while ensuring that products are simple to find, but yet maximizing sale opportunities.
• Report on performance.
• Increase the business in E-Commerce
• Bachelor degree level in Digital Marketing or any related field
• Strong communication skills.
• At least 5 years of technical experience in managing marketing, e-commerce platform and customer service.
• Knowledge on digital marketing channels such as PPC, SEO, Social Media Display and affiliate marketing channels.
• Understanding and experience in, UX, Adobe Photoshop, InDesign, Dreamweaver and Google Analytics
• Work well under pressure to meet tight deadlines and support the business objectives to drive profitability.
• Knowledge of Attribution modeling, website speed optimization, testing, conversion management, sales journey optimization, traffic analysis and reporting tools.
• Flexible and responsive to change.
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