-Coordinate with affiliates and maintain a marketing calendar that schedules all aspects of the
creation and delivery of content across all platforms including email, web, blog and social media.
-Help develop and execute digital marketing strategy including S
-Create high-quality, engaging and creative written and visual contents for each social media
campaigns.
-Drive and grow the brand through all communication platforms.
-Measure and report performance of all marketing campaigns, and assess against goals (ROI &
KPIs) on a weekly and monthly basis.
-Identify trends and insights to optimize spend and performance based on the insights
-Help develop optimization strategies that increase the company’s website search
-Create and update weekly and monthly reports including leads generated from marketing
activities, paid and organic, conversion rates, cost per lead, cost per acquisition, etc.
-Develop marketing strategies and communicate recommendations to the team
-Prepare calendar monthly and yearly that includes outreaches, club and community events.
-Managing the marketing budget and ensuring that all activities are in line with brand identity
-Identify high traffic areas within the vicinity to conduct booth activations and outreaches to
generate leads.
-Help build strategic relationships with key industry players and brands for membership
privileges benefits, brand association, including events and promotions.
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