We are seeking a detail-oriented Market Research Analyst to conduct surveys and analyze customer preferences and statistical data.
Your role will involve providing valuable insights to support customers in their decision-making processes related to product designs, pricing, and promotions.
As a successful Market Research Analyst, you will have the ability to independently analyze qualitative data, identify trends, assess strategies, and evaluate competition, with the ultimate goal of enhancing competitiveness.
Your responsibilities will include gathering and interpreting market research data, generating reports, and presenting findings to stakeholders.
We are looking for a self-motivated professional with strong analytical skills and a deep understanding of market dynamics.
Join our team and contribute to our company’s success by helping us make data-driven decisions to optimize our products and strategies.
Proven Market Research Analysis experience
Ability to interpret large amounts of data and to multi-task
Strong communication and presentation skills
Excellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS Office
Search engines, web analytics and business research tools aen
Familiarity with CRM programs
Adequate knowledge of data collection methods (polls, focus groups, surveys etc)
Working knowledge of data warehousing, modelling and mining
Strong analytical and critical thinking
BS degree in Statistics, Marketing or related field
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