Department: Marketing
Function: Commercial
Position: Marketing Specialist
Location: Jeddah (HQ)
Job Description:
Operational
Develop and maintain Marketing guidelines for SGS’s brand and monitor the Marketing performance in the market to maintain consistency and ensure that Marketing activities reflect SGS’s corporate image.
Ensure that Branding and other materials used adhere to Marketing guidelines and deliver the message intended and relevant to targeted market segment.
Implement Corporate Marketing and policies and processes as well as a periodical corporate Marketing plan in coordination with the appropriate stakeholders.
Analyzes compiled market research and competitor intelligence, conducting a more advanced analysis of the data to understand
Provide recommendation to the development of SGS’s corporate identity and brand (includes branded templates to be used by SGS employees) and communicate them to appropriate internal and external stakeholders.
Develop and maintain Marketing standards and guidelines and ensure brand consistency throughout all activities in order to maintain SGS’s corporate identity.
Coordinate with other SGS functions to implement initiatives aimed at enhancing SGS's brand awareness.
Contribute to the identification of opportunities and implement initiatives to improve SGS's brand positioning and engagement.
Leads the preparation of business, promotional, and communication plans for a given product range so that the Company is aware of anticipated performance, revenue, and costs.
Gather information about the competition, client's demographics, pricing, and other relevant information that would help the company know its position on the market
Ensures that all marketing & sales activities are consistent with set brand guidelines in order to ensure a consistent message and image.
Liaise with Strategy, Growth & Market Analysis team and other Relevant departments to ensure development valuable marketing materials while adhering to brand guidelines.
Prepare performance reports and illustrating findings to senior management
Undertake individual tasks of a marketing plan as assigned.
Note: Employees who have completed 12 months’ service with SGS are eligible to apply
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