Digital Marketing & E-commerce Specialist
We are looking for a young Dynamic person to be part of our team and who will be able to contribute to the business expansion and to attract, advance, and expand customer engagement. Connecting customers to our digital channels in order to enable sales growth, productivity improvements and differentiates a competitive advantage. As a Digital Marketing Specialist, you will assist in the development of digital e-commerce strategy, coordinate planning and execution of marketing initiatives and campaigns, manage cleints relationships, and execute best practices for all digital marketing channels including SEO activities as well as own and report on all digital marketing activities and KPI’s.
Essential Job Functions
Oversee and coordinate all digital marketing channels and e-commerce lead generation
Provide short- and long-term market forecasts, reports, and trends to assist sales teams in the acquisition of e-commerce clients
Specific analysis of customer buying patterns that drive explosive online sales growth to leverage the competitive advantage
Lead all data acquisition and reporting for all digital activities and work with sales to develop board level reports and dashboards
Ensure the consistency in the messaging, content, and look-and-feel of e-commerce platform —coordinating and socializing with content, creative, sales and broader organization
Perform industry and competitive analysis to inform the sales process and help positioning and messaging
Perform ongoing tracking and reporting on e-commerce marketing initiatives
Collaborate with Management and sales teams to develop and execute e-commerce marketing plans that may include, email campaigns, participation in industry conferences and events, webinars, and website updates
Collaborate with Management in executing the company’s E-commerce marketing strategy and programs (intern branding, lead generation, advertisi, events, digital marketing) to support the company’s business objectives
Focused on acquiring and retaining new customers through the management of all online and offline marketing programs including, SEO, digital advertising, webinars, email, social media, lead nurturing, channel marketing and analytics
Collaboration with an array of cross-functional team members is essential to increasing marketing's contribution to revenue
This position requires a candidate with a blend of strategy, technical, creative, analytic and project management expertise
Requirements
Bachelor’s Degree and e-commerce experience required; preferred 2 years of Digital Marketing and SEO Campaign experience
Ability to deliver consistently strong measurable results, a portfolio of reporting and dashboards with a strict emphasis on managing campaigns and ROI analysis is strongly encouraged
Strong experience in Google Analytics and reporting
Excellent communication skills, both written and oral (Arabic is an advantage)
Strong analytical skills; including experience reviewing performance results and making recommendations for future actions
Wholesale distribution and prior CRM experience a plus
Dynamic, motivating, and entrepreneurial-minded with an internal drive to continuously hit goals and deadlines.
Proactive mentality with curiosity and desire to learn.
Exceptional organizational and management skills, ability to manage multiple projects, ability to meet deadlines, and strong attention to detail
Expert in MS Office Suite
Experience in HTML, CSS, and Javascript strongly preferred
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